Romanian associate advertising and marketing company 2Performant acquires Profitshare, partners with eMAG proprietor

.2Performant, a Romanian technology as well as associate marketing remedies provider, announced on Monday, September 9, at the Bucharest Stock Market, that it aims to get the Profitshare associate networks in Romania and Bulgaria coming from Sale Advertising. At the same time, Dante International, the manager of eMAG, will definitely become an investor in 2Performant.On September 6, 2Performant’s Board of Directors wrapped up a preparatory deal to obtain the Profitshare.ro as well as Profitshare.bg affiliate systems possessed by Conversion Advertising S.R.L. as well as Sale Advertising And Marketing EOOD.

The arrangement outlines the guidelines of the transaction and is certainly not officially binding, conforming to the company push mentioned by Economedia.The function involves the transmission of the Profitshare business lines from Sale Advertising S.R.L. as well as Conversion Advertising EOOD (as sellers) to 2Performant (as the customer). Dante International S.A.

(large number investor of Sale Advertising and marketing S.R.L.) are going to belong to the business move contract as a guarantor.” When the Profitshare transaction is actually completed, our company will certainly broaden our present capability and also transform our client profile in both Romania as well as Bulgaria. Our company still possess a handful of crucial measures to complete, but I am certain that the groups involved in the transaction on both edges will definitely handle to complete them properly. Our team will certainly introduce our post-acquisition plans after settling the acquisition depending on to the final deal,” mentioned Dorin Boerescu, CEO as well as Founder of 2Performant System.The transaction rate is actually RON 4.3 million, as well as will definitely be actually paid for 55% in cash money as well as 45% in 2Performant reveals with a funds increase..” 2Performant is actually a younger and compelling company with market values that sound with us.

Our team assume that, after the deal is finalized, the Profitshare company incorporated with 2Performant is going to supply more significant market value to its own clients,” mentioned Tudor Manea, General Supervisor of Dante International SA.2Performant likewise notes that several measures continue to be to accomplish and also settle the purchase, like the productive conclusion of the due persistance analysis through 2Performant.Profitshare was released in 2012 and also currently possesses a portfolio of 250 associate plans (consisting of the eMAG group) in Romania and Bulgaria.radu@romania-insider.com.( Image resource: the firm).